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Radio’s Eternal Struggle to Remain Relevant
Back before the time of TV and internet, the only real source of entertainment you had – besides reading – was the radio. Now, fast forward to today and you’ll be hard pressed to find anyone around who still listens to radio (without the “online” in front of it).
Where, once, the radio was your primary source of music you now have online radio stations that play nothing but the music commercial free and music services that completely corner the market. Heck, if your television provider is anything like http://www.cable-tv.com, you actually have television channels of nothing but music.
When people want their sports radio, they subscribe to a sports podcast or fire up the old satellite radio for a sports feed. The same goes for talk radio – there’s just no room for the regular or online radio anymore.
Convenience is the main reason coupled with the fact that you simply don’t get enough content between all the ads on the airwaves. Radio is constantly struggling to remain relevant in this high-tech day and age.
And, sure, while radio probably won’t be completely snuffed out in the next year or so, the days of this antiquated form of information and entertainment are clearly numbered. Won’t be long, now.